GLOBAL MARKET AND NEW COMPETITIVE RELATIONS

BEŠIĆ Cariša (Cariša Bešić, PhD. Faculty of Technical Sciences in Čačak, Serbia), carisa.besic@ftn.kg.ac.rs
ĐORĐEVIĆ Dejan
BEŠIĆ Snežana

New competitive conditions require new approaches in the field of organizational management and development of competitiveness. Management standards and best practices are the way to business excellence in the long run. Achieving competitive capabilities in a shorter period of time implies innovation and the improvement of knowledge productivity. Domestic companies have been facing the problems regarding the competitive ability at the international level for many years. Insufficient investment in quality has resulted in the extremely poor competitive position of the domestic economy. To make local companies more competitive at the international level, it is necessary to alter the ways of thinking and adopt modern world achievements in the field of organizational management and business practice.

Keywords: competitiveness, management, organization, global market, quality, knowledge